Helping Football Families Fuel Their Players.
Simple. Practical. No Guessing.
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Because your child deserves to perform at their best. And you deserve to know exactly how to make that happen.
π¬ My Story
I'm Craig. Football dad. Sports nutritionist. And I've been where you are.
I know what it's like to watch your child fade in the second half and not know why.
To prep the meals, pack the bag, drive to training β and still wonder if you're doing enough.
I left a FIFO career to be present for every game, every training session, every school run. My son is my why. And everything I've built β this business, this community, every resource on this site β started because I wanted to do right by him.
That's when I realised how many football families were in the same position.
Doing everything right. But missing one piece.
The fuel.
WHO I WORK WITH:
Parents of youth footballers aged 8β18 who are done guessing and want a simple, practical plan that actually fits their family's life.
Not complicated tracking. Not expensive supplements. Not generic advice you could Google.
Just the right food, at the right time, for your child specifically.
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The world's best athletes have nutritionists, chefs and recovery teams.. our kids have us.
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πΒ CREDENTIALSΒ
Β - π Bachelor of Health Science (Nutrition & Exercise)
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Certified in Applied Sports Nutrition β Open Accreditation
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Registered with the Sport Nutrition Association & Nutrition Society of Australia
- β½ Worked with academy, state and elite-level footballers
- π« Delivered workshops to schools, clubs, academies and player development programs across Australia, UK & US
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